Urban Oasis

Miami’s premier retail and lifestyle destination, The Shops at Brickell City Centre, is celebrating a milestone — 100% fully leased — as it enriches and diversifies the BCC experience with the addition of global fashion leader H&M.
Words by Zelda Grant | March 29, 2024 | Lifestyle

The influx of Miami transplants since 2020 has changed the demographics that define the city, and Brickell City Centre has been agile in meeting the community’s needs with a selection of shops that represent and cater to them. As a result, in a time when many shopping destinations across the nation are facing challenges, BCC stands as a beacon of success. Impressively, they have introduced 24 new brands since 2020, and achieved record visitors during 2023’s holiday season. H&M will occupy an anchor space with two levels and more than 25,000 sq. ft. Carrying women’s, men’s, and kids’ collections, H&M Brickell will offer everything from fashion pieces and unique designer collaborations to affordable wardrobe essentials, complete-the-look accessories, and motivational workout wear. The storefront will feature upgraded finishes, open-air ceilings, a grand staircase, guest lounge areas, and a large-scale screen featuring H&M’s latest campaigns. They join top performers like Zara, Levi’s, and Chanel Fragrance & Beauty Boutique;