When Roger Federer goes on the road with his wife and 4 children in tow, it’s not an unusual sight to see them surrounded by two dozen (or more!) Rimowa Bags toting everything from tennis gear to suits and one suitcase for shoes alone. So it’s no surprise that the luggage brand tapped him as one of the faces of its latest campaign. “I’ve been a world traveler for 20 years now,” he says. “I compare myself to a musician, but I do a world tour every year. I felt Rimowa was a very natural fit for me, for both of us. I love the suitcases and the brand; being from Switzerland, I appreciate quality and craftsmanship.” For the photo shoot, Federer used his own slick-but-bulletproof suitcases rather than having new suitcases provided for the campaign; Rimowa.com.
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Philanthropic Champions
Giving back is essential for building stronger communities, fostering empathy and inspiring the next generation. It cultivates a sense of responsibility and creates opportunities for those in need. Ultimately, it enriches both the giver and the receiver in ways that only those who experience altruism for themselves can understand.
Home Away From Home
Supporting health and wellness through lodging, meals, activities and a community of care for critically ill children and their families who need to be near a hospital for treatment, Ronald McDonald House Charities of South Florida.