Luxury

Lip Couture

Stepping boldly into a new chapter of beauty with the debut of La Beauté, Louis Vuitton introduces a makeup collection where artistry meets timeless design.
August 27, 2025 | Words by Kaya Baez | Luxury

Crafted under the visionary eye of Dame Pat McGrath, she brings more than 30 years of boundary-pushing artistry to the the line that reflects both her trailblazing mastery and the brand’s legacy of innovation. The collection unfolds in a trio of pillars: lipsticks in 55 vibrant satin and matte shades, each delicately scented; LV Baume, a luminous balm in 10 versatile hues that nourish while enhancing the lips; and LV Ombres, a series of 8 refined palettes with 4 eyeshadows each. Every detail, from the rich pigments to the elegant textures, is elevated by design legend Konstantin Grcic, who conceived the cases as enduring objets d’art. Completing the offering, Louis Vuitton introduces a Vanity Trunk and exclusive small leather goods, ensuring La Beauté is as collectible as it is wearable; LouisVuitton.com. 

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