A television screen provides a vista to other worlds while it is on, but when the “off” button is pushed, it becomes a blank screen. In the case of a large screen TV, that can be a huge blank space. The incredibly innovative LG OLED R changes all that. In a manner similar to a sailboat’s furling mainsail, the screen can be rolled up into the base, literally disappearing when not in use. The secret is an ultra-thin LED screen that can be fully retracted from Full View mode in Zero View mode or with just a portion visible in Line View to display the time, personal photos or to adjust the settings when utilizing the integral front-firing 100-watt Dolby Atmos and Sound Pro sound system to set the mood in the room. The best thing about the OLED R is that picture quality was not compromised in the least in the quest for its low profile. Using LG‘s self-lighting pixels, the screen delivers eye-popping image quality for broadcast, streaming and gaming. With a MSRP of $100k, the OLED R is an investment, but it unquestionably changes how we view TV — and TVs; LG.com/US.
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Rewriting A Love Story
On the edge of the Miami River, where sun meets memory, her spirit lingers. Elia — radiant, free, unforgettable. We chose the restaurant Elia on the River as the setting for this story, drawn to its ability to embody both the romance and the raw beauty we imagined. With its stunning waterfront views and a menu that marries coastal flavors with the richness of locally sourced ingredients, Elia on the River offers more than just a dining experience — it creates a world where every detail feels intentional, layered, and alive.