The inaugural Jai Alai season at The Magic City Casino in Miami, Florida. Photo by Aaron Gilbert

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© 2020 Jason Koerner Photography

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After more than 30 years, 6,000+ brand names and a 75% share of drug name approvals, Brand Institute Helmed by James L. Dettore is at the top of the name game as the world’s #1 nomenclature firm.

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