In 1917, Louis Cartier, grandson of the firm bearing his name, created a wristwatch inspired by the French military’s tanks. Dubbed the “Tank Watch,” it became a world-wide sensation when Cartier presented the first of six made to the American General John Pershing during celebrations of the end of WWI. Despite the demand, up until the 1960s, Cartier rarely produced more than 100 per year. The firm now releases a significant number annually, yet the demand remains high, with the iconic design a favorite of celebrities from Andy Warhol to Princess Diana. Cartier now offers six lines. The most popular include: the men’s Tank Solo, which combines the original design with a quartz movement; and the woman’s Tank Francaise, which features the distinctive dial in a stainless steel housing complemented by a stainless steel bracelet. Many watchmakers have offered Cartier-inspired versions of this design, but to the discerning there’s only one “Tank Watch.”; Cartier.com.
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Philanthropic Champions
Giving back is essential for building stronger communities, fostering empathy and inspiring the next generation. It cultivates a sense of responsibility and creates opportunities for those in need. Ultimately, it enriches both the giver and the receiver in ways that only those who experience altruism for themselves can understand.
Home Away From Home
Supporting health and wellness through lodging, meals, activities and a community of care for critically ill children and their families who need to be near a hospital for treatment, Ronald McDonald House Charities of South Florida.
