The $1.25 billion company Peloton spent 18 months secretly working on what is only its second-ever product, launching a new way to run, walk, do off-treadmill strength training and more. Their new $4,000 treadmill is a sleek piece of equipment featuring a 32-inch touchscreen tablet that immerses the user in live and on-demand workouts with the stellar content that sets the company light-years ahead of the competition (not that they really have any). The sleek powder-coated carbon steel rails begs you to put it in your living room for guests to admire, but connects to a sturdy platform that gives a road feel due to connected slats on ball bearings and won’t shake when you’re sprinting through intervals. Want to bust your quads? Set it to the 15% incline; OnePeloton.com.